Where to Buy AFL Supporter T-Shirts (That Aren't From the Club Shop)
If you want an AFL supporter t-shirt that is not the official club jumper, you have three real options in 2026. The official AFL and club stores sell licensed guernseys, scarves and basics but little personality. The marketplaces (Redbubble, Etsy, TeePublic) have endless fan designs of mixed quality. And independent fan-tee makers like Destination Gifts sell tees built around theme songs, chants and supporter in-jokes: $32, printed locally, free AU shipping over $60. Independent fan gear, not the club shop.
Sometimes you do not want the $90 guernsey. You want a t-shirt that says something only your fellow supporters would get: the theme song line, the long-suffering chant, the premiership year burned into memory. This guide covers where to buy AFL supporter t-shirts that are about the culture of following a club, not the official merchandise, and how the main options compare on price, style and delivery.
AFL supporter tees: the three ways to buy, compared
| Option | Best for | Style | Typical price |
|---|---|---|---|
| Official AFL / club store | Licensed guernseys & official logos | Official, uniform | Higher |
| Marketplaces (Redbubble, Etsy) | Widest range of fan designs | Varies by seller | Varies |
| Independent fan-tee makers | Theme songs, chants, in-jokes | Personality-led | Mid (around $32) |
Prices and ranges change through the season. Check current details on each site. Last reviewed September 2026.
Should you just buy from the official club shop?
If you want the current on-field guernsey, official numbers or club logos, yes: the official AFL store and the individual club shops are the only licensed source, and that is what they are good at. Where they leave a gap is personality. Official ranges are designed to be uniform and broadly appealing, so you rarely find the specific chant, the theme-song lyric or the self-deprecating supporter joke that makes other fans laugh. That is the space independent fan tees fill.
Where to buy independent AFL fan t-shirts
Independent makers design around supporter culture rather than the official kit. Destination Gifts, for example, builds tees around club theme songs and the lines fans actually sing, printed on demand in local Australian stock at $32 with free AU shipping over $60. These are unofficial supporter tees: independent fan gear, not affiliated with the AFL or any club, which is exactly why they can be funnier and more specific than licensed merchandise.
The line every Cats fan belts out. Supporter culture, not the official kit.
What about Redbubble and Etsy for AFL tees?
The marketplaces have the biggest pool of fan-made AFL designs, so if you want a very specific player-era reference or an obscure inside joke, you will probably find someone who made it. The catch is the usual one: quality and accuracy vary between sellers, and shipping can come from overseas. For a game-day deadline, factor in one to three weeks. Always check the reviews on the individual design.
The quiet prayer of every Saints supporter. The kind of joke only the faithful truly get.
Which AFL tee makes the best gift?
For a supporter you know well, skip the generic logo tee and pick the reference tied to their fandom: their club's theme song, the premiership year they will not shut up about, or the running gag about their team's fortunes. It shows you actually know their footy personality. If you are buying for a household of one club, two tees usually clears the free-shipping line.
The bell rings and the Purple Army sings. Wharfie Time, on a shirt.
Browse every club in the AFL supporter t-shirts collection, see the wider Sports Fan range for cricket, tennis and football gear, or cheer the green and gold with our Team Australia & Socceroos collection.
Frequently asked questions
Where can I buy AFL supporter t-shirts that aren't official merchandise?
Independent Australian labels such as Destination Gifts design unofficial fan tees around club theme songs, chants and supporter in-jokes, at around $32 with local shipping. The print-on-demand marketplaces (Redbubble, Etsy, TeePublic) also carry a large range of fan-made AFL designs of varying quality.
Are unofficial AFL fan t-shirts legal to sell and wear?
Yes, provided they do not copy official club designs, guernsey designs or trademarks. Independent supporter tees work by referencing the culture of following a club, such as a theme-song lyric or a chant, rather than reproducing protected official branding. Destination Gifts is not affiliated with the AFL or any club.
How much do AFL fan t-shirts cost?
Official licensed apparel usually sits at the higher end. Independent fan tees are typically mid-range: Destination Gifts prices supporter tees at $32, with free AU shipping over $60.
Can I get a supporter tee for a club that isn't one of the big ones?
Most clubs are covered, though the depth of designs varies by club and by season. Check the club's page in the AFL supporter collection, and if a design is thin now, more tend to appear as finals approach.
Wear the chant, not just the colours
Independent AFL supporter tees built around the lines fans actually sing. Free AU shipping over $60.
Shop AFL supporter tees →$32 per tee · free AU shipping over $60 · independent fan gear, not the club shop
Written by Sarah, founder of Destination Gifts. We make independent AFL supporter tees and are not affiliated with the AFL or its clubs.